You've got a great idea for your product, but how do you know it will be successful?
Well, you don't.
But there are ways you can increase the chances of your product's success. In this talk with hands-on activities, Jock Busuttil will teach you about how to check you're on the right track by learning from your users.
Jock Busuttil is a product management consultant, author and startup mentor with over sixteen years' experience working in technology with startups and larger organisations including the BBC, Ministry of Justice, University of Cambridge and the Government Digital Service (GDS). He is the founder of Product People Limited, author of I Manage Products and his book, The Practitioner's Guide to Product Management, is out now.